WHAT THIS IS
The Clever Bitch – Business Starter Kit
Five guides. The marketing foundations properly
explained.
£47
- Instant PDF Delivery
- No Log In Required
- Yours To Keep
- No Subscription
- No Upsell
Most marketing advice assumes you want to be louder.
Most marketing advice assumes you want to be louder.
This kit assumes you want to be clearer.
This kit assumes you want to be clearer.
Most marketing advice assumes you want to be louder.
Most marketing advice assumes you want to be louder.
This kit assumes you want
to be clearer.
This kit assumes you want
to be clearer.
to be clearer.
Not another course telling you to be more visible.
Not another course telling you to be more visible.
Five guides covering the marketing foundations that underpin most of what you're already doing - pricing, content, objections, email and how it all connects.
Written to give you the full picture, clearly, so you can make better decisions with more confidence and less second-guessing.
Not a formula to follow.
A foundation to build from.
TALLIE
THE CLEVER BITCH
"I built this kit because I kept watching smart, capable people make their marketing harder than it needed to be. Not because they lacked intelligence - but because nobody had ever given them the actual map. These five guides are the things I wish someone had explained to me properly from the start"
EVERYTHING IN THE KIT
Clever Business Starter Kit
What IsDigital Marketing
Guide 1 of 5 · What is digital marketing
Clever Business Starter Kit
Clever PricingStrategies
Guide 2 of 5 · Clever pricing strategies
Clever Business Starter Kit
Objections AsConversations
Guide 3 of 5 · Objections as conversations
Clever Business Starter Kit
Scroll StopperGuide
Guide 4 of 5 · Scroll stopper guide
Clever Business Starter Kit
Introduce YourselfOver Email
Guide 5 of 5 · Introduce yourself over email
WHAT THIS IS
Not another course telling you to be more visible.
Not another course telling you to be more visible.
Five guides covering the marketing foundations that underpin most of what you're already doing - pricing, content, objections, email and how it all connects.
Written to give you the full picture, clearly, so you can make better decisions with more confidence and less second-guessing.
Not a formula to follow.
A foundation to build from.
"I built this kit because I kept watching smart, capable people make their marketing harder than it needed to be. Not because they lacked intelligence - but because nobody had ever given them the actual map. These five guides are the things I wish someone had explained to me properly from the start."
TALLIE
THE CLEVER BITCH
EVERYTHING IN THE KIT
Guide 1 of 5
Guide 2 of 5
Guide 3 of 5
Guide 4 of 5
Guide 5 of 5
Companion Docs 1 of 3
Companion Docs 2 of 3
Companion Docs 3 of 3
WHAT CHANGES AFTER THIS
What you walk away able to do.
What you walk away able to do.
Not what the guides contain. What they make possible.
PRICING
Set your prices with intention rather than anxiety - and understand exactly why they land or don't.
CONTENT
Write things people actually stop and read - without performing, shouting or burning out.
OBJECTIONS
Handle hesitation honestly. No pressure tactics. No shower-afterwards feeling.
EMAIL
Introduce yourself in a way that builds genuine trust from the very first message - in your voice.
BIGGER PICTURE
Understand how it all connects - so every marketing decision has context and direction.
CONFIDENCE
Move from second-guessing to clarity. Know what you're doing and what to focus on next.
WHAT CHANGES AFTER THIS
What you walk away able to do.
What you walk away able to do.
Not what the guides contain. What they make possible.
PRICING
Set your prices with intention rather than anxiety - and understand exactly why they land or don't.
CONTENT
Write things people actually stop and read - without performing, shouting or burning out.
OBJECTIONS
Handle hesitation honestly. No pressure tactics. No shower-afterwards feeling.
EMAIL
Introduce yourself in a way that builds genuine trust from the very first message - in your voice.
BIGGER PICTURE
Understand how it all connects - so every marketing decision has context and direction.
CONFIDENCE
Move from second-guessing to clarity. Know what you're doing and what to focus on next.
INSIDE THE KIT
Five guides. Each one complete.
Five guides. Each one complete.
"I've read so much about marketing and still feel like I'm missing something fundamental."
What Is Digital Marketing?
(Actually.)
The clearest map we know of from stranger to paying customer. What's happening at each stage, how the pieces connect, and where to focus your attention depending on where you are right now. Read this first - it makes everything else make more sense.
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"I keep undercharging and I don't know how to change it without losing people.."
Clever Pricing Strategies
Five psychology-backed approaches to pricing your work with intention. How buyers think about price, what signals value, and how to structure your numbers so they land well - for them and for you.
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Divider Text
"When someone hesitates I either over-explain or back off completely - neither feels right."
Objections As Conversations
The hesitation people feel before buying is almost never just about price. What objections actually are, where they come from, and how to address them honestly - without pressure from either side.
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"I post consistently and it disappears into the void. Nothing lands."
The Scroll Stopper Guide
How to write content that earns genuine attention - across social, email and sales pages. Not about being louder. About understanding why people stop, read and stay.
arrow_drop_down_circle
Divider Text
"People sign up to my list and then I have no idea what to say to them."
Introduce Yourself Over Email
A four-email welcome sequence that builds real trust and earns the right to make an ask. The sequence that turns a new subscriber into someone who actually wants to hear from you.
arrow_drop_down_circle
Divider Text
INSIDE THE KIT
Five guides. Each one complete.
Five guides. Each one complete.
"I've read so much about marketing and still feel like I'm missing something fundamental."
What Is Digital Marketing?
(Actually.)
The clearest map we know of from stranger to paying customer. What's happening at each stage, how the pieces connect, and where to focus your attention depending on where you are right now. Read this first - it makes everything else make more sense.
arrow_drop_down_circle
Divider Text
"I keep undercharging and I don't know how to change it without losing people.."
Clever Pricing Strategies
Five psychology-backed approaches to pricing your work with intention. How buyers think about price, what signals value, and how to structure your numbers so they land well - for them and for you.
arrow_drop_down_circle
Divider Text
"When someone hesitates I either over-explain or back off completely - neither feels right."
Objections As Conversations
The hesitation people feel before buying is almost never just about price. What objections actually are, where they come from, and how to address them honestly - without pressure from either side.
arrow_drop_down_circle
Divider Text
"I post consistently and it disappears into the void. Nothing lands."
The Scroll Stopper Guide
How to write content that earns genuine attention - across social, email and sales pages. Not about being louder. About understanding why people stop, read and stay.
arrow_drop_down_circle
Divider Text
"People sign up to my list and then I have no idea what to say to them."
Introduce Yourself Over Email
A four-email welcome sequence that builds real trust and earns the right to make an ask. The sequence that turns a new subscriber into someone who actually wants to hear from you.
arrow_drop_down_circle
Divider Text
WHAT READERS SAY
Real words from real people.
Real words from real people.
" I've consumed so much marketing content and none of it stuck like this. The pricing guide alone changed how I talk about my prices — I put my rates up within a week of reading it. "
- SARAH M, BRAND STRATEGIST
" Finally someone explained the whole picture instead of just one piece of it. I read What Is Digital Marketing in one sitting and it genuinely reordered how I think about everything I do online. "
- JESS T, ONLINE BUSINESS OWNER
" I've been in business for four years and I still learned things. The objections guide completely shifted how I handle hesitant buyers - no more over-explaining or backing off"
- RACHEL H, COACH & CONSULTANT
WHAT READERS SAY
Real words from real people.
Real words from real people.
Early access readers share their experience below - more coming as the kit lands in more hands
" I've consumed so much marketing content and none of it stuck like this. The pricing guide alone changed how I talk about my prices — I put my rates up within a week of reading it. "
- SARAH M, BRAND STRATEGIST
" Finally someone explained the whole picture instead of just one piece of it. I read What Is Digital Marketing in one sitting and it genuinely reordered how I think about everything I do online. "
- JESS T, ONLINE BUSINESS OWNER
" I've been in business for four years and I still learned things. The objections guide completely shifted how I handle hesitant buyers - no more over-explaining or backing off"
- RACHEL H, COACH & CONSULTANT
THE FIT
This works brilliantly for some people.
This works brilliantly for some people.
Not for others.
Not for others.
This is for you if -
You're building something thoughtfully and want the foundations properly understood, not patched together
You value clarity over hype and want the full picture rather than a shortcut
You know your own mind and want resources that work for the way you think
You're done with advice that assumes you want to be louder
You process differently and need things explained without corporate waffle
It isn't for you if -
remove
You want a plug-and-play formula that removes the need to think
remove
You need live support. This is self-directed and self-paced
remove
You're looking for hacks that bypass the foundations entirely
If you want something with support built in - a growing library and somewhere to bring questions - the Clever Bitch Club might be the better fit.
THE FIT
This works brilliantly for some people.
This works brilliantly for some people.
Not for others.
Not for others.
This is for you if -
You're building something thoughtfully and want the foundations properly understood, not patched together
arrow_drop_down_circle
Divider Text
You value clarity over hype and want the full picture rather than a shortcut
arrow_drop_down_circle
Divider Text
You know your own mind and want resources that work for the way you think
arrow_drop_down_circle
Divider Text
You're done with advice that assumes you want to be louder
arrow_drop_down_circle
Divider Text
You know your own mind and want resources that work for the way you think
arrow_drop_down_circle
Divider Text
You process differently and need things explained without corporate waffle
It isn't for you if -
remove
You want a plug-and-play formula that removes the need to think
arrow_drop_down_circle
Divider Text
remove
You need live support. This is self-directed and self-paced
arrow_drop_down_circle
Divider Text
remove
You're looking for hacks that bypass the foundations entirely
arrow_drop_down_circle
Divider Text
If you want something with support built in - a growing library and somewhere to bring questions - the Clever Bitch Club might be the better fit.
Five guides. The foundations.
Properly explained. £47.
Five guides. The foundations.
Properly explained. £47.
Properly explained. £47.
Five guides. The foundations.
Properly explained. £47.
Five guides. The foundations.
Properly explained. £47.
Properly explained. £47.
AFTER YOU BUY
No mystery. Here's exactly what to expect.
No mystery. Here's exactly what to expect.
For anyone who likes to know what they're stepping into before they step.
You pay
Secure checkout. One payment of £47. No subscription created. No recurring charge.
Secure checkout. One payment of £47. No subscription created. No recurring charge.
Files arrive instantly
Redirected to your download page immediately. PDFs delivered directly - no login, no platform, no waiting.
Redirected to your download page immediately. PDFs delivered directly - no login, no platform, no waiting.
Start wherever makes sense
Secure checkout. One payment of £47. No subscription created. No recurring charge.
Secure checkout. One payment of £47. No subscription created. No recurring charge.
arrow_drop_down_circle
Divider Text
THE OFFER
arrow_drop_down_circle
Divider Text
FAQ
The questions worth answering.
The questions worth answering.
-
Yes — and equally useful if you've been building for a while and want the foundations properly consolidated. The guides are written to be accessible without being simplified. Wherever you are, there's something in here worth having.
-
Free content tends to be fragmented — written in pieces, optimised for clicks rather than comprehension. These guides are complete, coherent and written to actually transfer understanding. The full picture, not a teaser.
-
Start with What Is Digital Marketing — it gives you the map that makes the rest more useful. After that, follow whatever's most relevant to where you are right now. There's no wrong order.
-
PDF guides and printable companion documents. Readable on screen or printable. No login portal, no platform — just files, delivered directly to you.
-
Yes — deliberately so. Plain language, short sections, genuine breathing room. No walls of text, no assumed knowledge, no corporate waffle. The Clever B is built with neurodivergent readers in mind. This isn't an afterthought — it's a design principle.
-
This is self-directed without support built in. If you want more — a growing library, monthly drops, somewhere to bring questions — the Clever Bitch Club is worth a look. Members get the full asset library including these guides, plus everything added each month.
-
Digital products delivered instantly don't come with standard refunds. If something is wrong with your purchase — broken files, missing content — get in touch and it gets sorted immediately. I'd rather be upfront about that than bury it.
Still here? Then you probably already know.
Still here? Then you probably already know.
The kit is £47. It'll cost more in time and second-guessing to not have it.
ONE LAST THING - AND THIS IS DELIBERATE
You read to the bottom.
That's worth something.
You read to the bottom.
That's worth something.
That's worth something.
Most people skim. You didn't. So here's £10 off your purchase
£10 off
Use it or don't - entirely your call. But I want to tell you why it's here, because it's also a small masterclass in something worth knowing.
Dwell time - how long someone spends on a page - is one of the signals search engines use to decide whether a page is worth showing to other people.
Readers who make it to the bottom improve that signal meaningfully. Rewarding people who read thoroughly isn't just a nice gesture. It's smart marketing. It improves discoverability. It filters for exactly the right buyers.
If you want to try the same on your own pages - now you know exactly how and why it works.
Dwell time - how long someone spends on a page - is one of the signals search engines use to decide whether a page is worth showing to other people.
Readers who make it to the bottom improve that signal meaningfully. Rewarding people who read thoroughly isn't just a nice gesture. It's smart marketing. It improves discoverability. It filters for exactly the right buyers.
If you want to try the same on your own pages - now you know exactly how and why it works.
AFTER YOU BUY
No mystery. Here's exactly what to expect.
No mystery. Here's exactly what to expect.
For anyone who likes to know what they're stepping into before they step.
You pay
Secure checkout. One payment of £47. No subscription created. No recurring charge.
Secure checkout. One payment of £47. No subscription created. No recurring charge.
Files arrive instantly
Redirected to your download page immediately. PDFs delivered directly - no login, no platform, no waiting.
Start wherever makes sense
Begin with What Is Digital Marketing for the full map — then follow whatever's most relevant to where you are right now.
Begin with What Is Digital Marketing for the full map — then follow whatever's most relevant to where you are right now.
arrow_drop_down_circle
Divider Text
THE OFFER
Everything you need.
Nothing you don't.
Everything you need.
Nothing you don't.
Nothing you don't.
Five Complete Guides
Keep Forever
No Subscription
No Upsell
Instant PDF Access
Three Companion Docs
arrow_drop_down_circle
Divider Text
FAQ
The questions worth answering.
The questions worth answering.
Yes — and equally useful if you've been building for a while and want the foundations properly consolidated. The guides are written to be accessible without being simplified. Wherever you are, there's something in here worth having.
Free content tends to be fragmented — written in pieces, optimised for clicks rather than comprehension. These guides are complete, coherent and written to actually transfer understanding. The full picture, not a teaser.
Start with What Is Digital Marketing — it gives you the map that makes the rest more useful. After that, follow whatever's most relevant to where you are right now. There's no wrong order.
PDF guides and printable companion documents. Readable on screen or printable. No login portal, no platform — just files, delivered directly to you.
Yes — deliberately so. Plain language, short sections, genuine breathing room. No walls of text, no assumed knowledge, no corporate waffle. The Clever B is built with neurodivergent readers in mind. This isn't an afterthought — it's a design principle.
This is self-directed without support built in. If you want more — a growing library, monthly drops, somewhere to bring questions — the Clever Bitch Club is worth a look. Members get the full asset library including these guides, plus everything added each month.
Digital products delivered instantly don't come with standard refunds. If something is wrong with your purchase — broken files, missing content — get in touch and it gets sorted immediately. I'd rather be upfront about that than bury it.
Still here? Then you probably already know.
Still here? Then you probably already know.
The kit is £47. It'll cost more in time and second-guessing to not have it.
ONE LAST THING - AND THIS IS DELIBERATE
You read to the bottom.
That's worth something.
You read to the bottom.
That's worth something.
That's worth something.
Most people skim. You didn't. So here's £10 off your purchase
£10 off
Use it or don't - entirely your call. But I want to tell you why it's here, because it's also a small masterclass in something worth knowing.
Dwell time - how long someone spends on a page - is one of the signals search engines use to decide whether a page is worth showing to other people.
Readers who make it to the bottom improve that signal meaningfully. Rewarding people who read thoroughly isn't just a nice gesture. It's smart marketing. It improves discoverability. It filters for exactly the right buyers.
If you want to try the same on your own pages - now you know exactly how and why it works.
Dwell time - how long someone spends on a page - is one of the signals search engines use to decide whether a page is worth showing to other people.
Readers who make it to the bottom improve that signal meaningfully. Rewarding people who read thoroughly isn't just a nice gesture. It's smart marketing. It improves discoverability. It filters for exactly the right buyers.
If you want to try the same on your own pages - now you know exactly how and why it works.